Job Title: Marketing Manager

Location: Sector 28, Faridabad, Haryana

Company Overview:
Electrical Manufacturing Company is a leading player in the electrical manufacturing industry, situated in Sector 28, Faridabad, Haryana. With a strong commitment to innovation and quality, we specialize in the production of cutting-edge electrical products. As we expand our market presence, we are seeking a dynamic and experienced Marketing Manager to lead our marketing initiatives and drive brand awareness.

Job Overview:
The Marketing Manager at Electrical Manufacturing Company will be a key driver in shaping and executing the company’s marketing strategy. This role involves overseeing all aspects of marketing, from brand development to lead generation and customer engagement. The ideal candidate will have a proven track record in B2B marketing within the electrical manufacturing sector, a creative mindset, and the ability to leverage digital and traditional channels for maximum impact.

Key Responsibilities:

1. Strategic Marketing Planning:
– Develop and implement a comprehensive marketing strategy aligned with the company’s overall business objectives.
– Conduct market research to identify trends, customer needs, and competitor activities.

2. Brand Development:
– Build and enhance the company’s brand image in the market.
– Develop and maintain brand guidelines, ensuring consistency across all marketing materials.
– Implement strategies to position the brand as a leader in the electrical manufacturing industry.

3. Digital Marketing:
– Oversee the development and execution of digital marketing campaigns, including SEO, SEM, email marketing, and social media.
– Analyze digital marketing data to measure the effectiveness of campaigns and optimize for performance.
– Stay abreast of digital marketing trends and implement innovative strategies.

4. Content Development:
– Lead the creation of compelling and relevant content for various channels, including website, blogs, whitepapers, and social media.
– Collaborate with the content team to ensure messaging aligns with brand positioning and resonates with the target audience.

5. Lead Generation and Conversion:
– Develop and execute lead generation strategies to drive sales opportunities.
– Collaborate with the sales team to ensure alignment between marketing efforts and sales goals.
– Implement lead nurturing programs to guide leads through the sales funnel.

6. Event Management:
– Plan and coordinate participation in industry events, trade shows, and conferences.
– Develop strategies to maximize brand visibility and generate leads at events.
– Manage post-event follow-up and evaluation.

7. Public Relations and Media Management:
– Develop and maintain relationships with media outlets, industry influencers, and key stakeholders.
– Coordinate press releases, interviews, and media coverage to enhance brand visibility.
– Manage crisis communications and reputation management.

8. Budget Management:
– Develop and manage the marketing budget, ensuring effective allocation of resources.
– Monitor and report on ROI for marketing initiatives.

Qualifications:

– Bachelor’s degree in marketing, business, or a related field. An MBA is a plus.
– Proven experience as a Marketing Manager in the electrical manufacturing or related industry.
– In-depth knowledge of B2B marketing strategies and best practices.
– Strong understanding of digital marketing channels and analytics.
– Excellent communication and interpersonal skills.
– Creative mindset with the ability to think strategically.
– Demonstrated ability to lead and manage a marketing team.
– Proficiency in marketing tools and software.
– Results-oriented with a focus on achieving business goals.

Benefits:

– Competitive salary with performance-based bonuses.
– Health and wellness benefits.
– Professional development opportunities.
– A collaborative and innovative work environment.
– Opportunities for career advancement.

How to Apply:

Interested candidates are invited to submit their resume and a cover letter outlining their relevant experience and qualifications to [email protected] Please include “Marketing Manager Application” in the subject line.

Electrical Manufacturing Company is an equal opportunity employer. We encourage candidates from diverse backgrounds to apply.

Note: Only shortlisted candidates will be contacted for interviews.

In summary, the Marketing Manager role at Electrical Manufacturing Company is a unique opportunity for a strategic and creative marketing professional to lead and shape the marketing efforts of a leading player in the electrical manufacturing industry. If you have a passion for building strong brands and driving impactful marketing campaigns, we invite you to apply and be a key contributor to our continued success.

Makhija Placement
☎️:- +91-9136437977, 8920508558
📧:[email protected]
🌐:-www.Makhijaplacement.com